Happy New Year!

Happy New Year!

Well… 2020 quite frankly sucked, but for all the loss and hardship came an evolution. The year changed the lives of people across the globe and with doing so the media landscape all at once. Without exaggerating it changed overnight. It was ten years of...
Farewell Friend

Farewell Friend

It’s 3:30am, the streets are quiet, and I’m anxiously pacing ahead of my family in a city I hardly know. The destination – 67th and Columbus Ave in New York City. I’m 15 years old and even though I’ve never been to the studio of what at the time was ‘Live with...
Understanding The “New Norms”

Understanding The “New Norms”

This blog started out very differently two weeks ago when I started it. I started this as rolling news was coming out by the hour of how live American sports were being cancelled and my angle was to discuss what that meant for advertisers, media outlets, and the...
The Era of Connected – What is CTV?

The Era of Connected – What is CTV?

We’re in a renaissance of how stories are being told because of the unprecedented amount of content people have access to. One of the main drivers of this change comes from the advancements in Connected TV (CTV). Connected TV (CTV) refers to any TV set that can be...
One Final Look Back

One Final Look Back

No countdown can match the final ten seconds of the day on New Year’s Eve. If you’re doing this thing we call ‘life’ seriously, those final seconds represent all of the good, bad, and messy in the year that was. As the clock strikes midnight, it’s one of the few times...